Karen Scopetski - Coldwell Banker Residential Brokerage-Vice President, MA real estate single family


Ready to sell your condo? Ultimately, listing a condo can be simple, particularly for condo sellers who plan ahead.

Now, let's take a look at three questions that condo owners need to consider before listing their properties.

1. What do I need to do to sell my condo?

Condo rules and regulations vary. As such, you should consult with your homeowners' association (HOA) to find out if there are any requirements related to selling your condo.

For example, an HOA may require a new property buyer to receive HOA board approval to purchase a condo in a particular community. Or, if you have outstanding condo fees, you probably will need to pay off these charges before you can sell your property.

2. How much is my condo worth?

Although your condo community likely hires landscapers to help keep your property looking great, it is important to understand that a condo's interior plays an important role in the property's value. Thus, you should allocate the necessary time and resources to upgrade your condo's interior. This will enable you to improve your condo's interior and help it stand out to property buyers, thereby increasing the likelihood of a quick condo sale.

In addition, completing a property appraisal usually is an excellent idea. A property appraiser will inspect your condo and evaluate various housing market data to help you pinpoint the value of your residence. Then, you can obtain a property valuation that can help you establish a competitive price for your condo.

3. Do I need to hire a real estate agent?

When it comes to selling a condo, it often pays to hire a real estate agent. However, it is important to note that no two real estate agents are identical, and you should try to find a real estate agent who possesses extensive condo selling expertise.

Let's face it – a condo is very different from a house. A condo owner does not have to worry about property exterior maintenance in the same way that a homeowner does. Conversely, a condo owner must follow HOA requirements; otherwise, this property owner may face steep penalties.

A real estate agent with condo selling expertise understands the pros and cons of owning a condo. Therefore, this housing market professional knows how to work with condo sellers and ensure these individuals can achieve their desired results.

Typically, a real estate agent will meet with a condo owner and learn about his or her property selling goals. After the meeting, a real estate agent will help a condo owner map out a successful condo selling journey.

Perhaps best of all, a real estate agent with condo selling expertise is ready to respond to a property seller's concerns and questions. This housing market professional also will go above and beyond the call of duty to exceed a condo seller's expectations.

Take the guesswork out of selling your condo – consider the aforementioned questions, and you can speed up the property selling process.


As a home seller, your goal is to optimize your property sale earnings. Yet doing so may prove to be difficult, particularly for those who are operating in a fierce real estate market. Lucky for you, we're here to help you differentiate your residence from the competition and boost the likelihood of a profitable home selling experience.

Now, let's take a look at three tips to help you optimize your home sale earnings.

1. Enhance Your House's Curb Appeal

How homebuyers perceive your residence when they view it for the first time may impact your ability to maximize your home sale earnings. If buyers see a home with a pristine front lawn, dazzling garden and other stunning exterior features, they may set up home showings right away. Then, after buyers see all that your residence has to offer, they may submit homebuying proposals that match or exceed your expectations.

Ultimately, your house's curb appeal can make a world of difference during the home selling journey. If you allocate time and resources to trim the hedges, mow the lawn and perform other home exterior upgrades, you can boost your residence's curb appeal in no time at all.

2. Remove Clutter from Inside Your Home

Although you may have collected many antiques, paintings and knick-knacks over the years, these items may actually do more harm than good when you try to sell your house. In fact, your personal belongings may make it tough for buyers to envision what life may be like if they purchase your home.

Oftentimes, it helps to rent a storage unit before you list your residence. This will enable you to keep assorted personal belongings safe and outside your home until your residence sells.

You also may want to host a yard sale or list items online prior to selling your house. This will allow you to simultaneously remove clutter from your house and earn extra cash.

3. Hire a Real Estate Agent

For home sellers who want to maximize their home sale earnings, it pays to hire a real estate agent. This housing market professional will work with you throughout the home selling journey to ensure you can get the best price for your home.

Typically, a real estate agent will meet with you, learn about your house and craft a home selling strategy. He or she then will host home showings and open house events to promote your residence to potential buyers. And if a buyer submits an offer to purchase your house, a real estate agent can provide a recommendation about whether you should accept, reject or counter this proposal.

A real estate agent can respond to your home selling concerns and questions too. As a result, he or she can help you make informed decisions throughout the home selling journey.

Ready to list your home? Use the aforementioned tips, and you should have no trouble enjoying a quick and profitable home selling experience.


There is no right or wrong time to sell a home. However, it is important to remember that selling a home is a life-changing decision. And as such, the decision to sell a home should not be taken lightly.

If you are unsure about whether now is the right time to add your house to the real estate market, there is no need to stress. For those who understand all of their options, they can make an informed decision about selling a residence.

Meanwhile, if you ultimately decide to list your residence, there are several things you can do to boost the likelihood of enjoying a successful home selling experience. These include:

1. Analyze Your Home's Condition

The condition of your home can have far-flung effects on your home selling experience. If you allocate time and resources to analyze your house's condition, you may be able to identify problems that otherwise could slow down the home selling journey. Then, you can address these issues before they escalate.

Oftentimes, it helps to conduct a home inspection before you list your residence. This inspection will enable you to quickly identify any underlying problems with your residence and determine the best ways to correct these issues.

2. Learn About the Local Housing Market

The local housing market may impact how much a buyer is willing to pay for your residence. For example, if an abundance of high-quality residences is available, a buyer has no shortage of options at his or her disposal. In this instance, home sellers likely will need to do everything possible to stir up interest in their houses due to the sheer volume of properties available to buyers.

If you learn about the local housing market, you can determine whether a buyer's or seller's market is in place. For instance, if the number of homes exceeds the number of property buyers, the real estate market likely favors buyers. Or, if the number of homebuyers exceeds the number of top-notch homes available, the real estate market likely favors sellers.

Don't forget to review the prices of homes in your city or town that are comparable to your own, either. That way, you can use this housing market data to establish a competitive initial asking price for your residence.

3. Collaborate with a Real Estate Agent

A real estate agent is a home selling expert who can guide you along each stage of the property selling journey. As a result, a real estate agent will make it easy for you to sell your home and maximize your house sale earnings.

In addition, a real estate agent can provide helpful resources as you navigate the home selling journey. And if you ever have home selling concerns or queries, a real estate agent is prepared to respond to them.

Ready to list your residence? Take advantage of the aforementioned tips, and you could reap the benefits of a successful home selling experience.


Selling a home rarely proves to be a simple, straightforward process. However, if you plan ahead for the house selling journey, you may be better equipped than other sellers to identify and address potential hurdles.

Now, let's take a look at three tips to help you plan for the home selling journey.

1. Identify Your Home's Strengths and Weaknesses

No home is flawless. Fortunately, if you allocate time and resources to analyze your residence, you can identify your house's strengths and weaknesses. You then can take the necessary steps to transform assorted home weaknesses into strengths.

Oftentimes, it helps to hire a home inspector before you list a house. A home inspector will perform an in-depth evaluation of your residence and help you identify any underlying property issues. Next, you can use a home inspection report to prioritize property repairs.

2. Price Your House Competitively

What you originally paid for your house is unlikely to match your home's current value. But if you define a "competitive" price for your residence, you could boost the likelihood of enjoying a successful house selling experience.

The definition of a competitive home price varies based on the current state of the real estate market, a house's age and condition and other factors. If you gather lots of data about the housing sector in your city or town, you can see how your residence stacks up against the competition. Plus, you can use this information to establish a price range for houses that are comparable to your residence and price your home accordingly.

It generally helps to account for recent home improvements when you list your house, too. For instance, if you recently replaced your house's roof, this upgrade could help you differentiate your home from the competition. It also may help you get the best price for your residence.

3. Upgrade Your Home's Exterior and Interior

Enhancing your home's curb appeal is crucial. If your house boasts a stunning front lawn, pristine siding and other great exterior features, buyers may fall in love with your residence as soon as they see it.

In addition, don't forget to maintain a neat, tidy home interior. By cleaning each room of your house and eliminating home clutter, you can show buyers your residence's full potential.

For those who are unsure about how to accomplish their home selling goals, you may want to employ a real estate agent. This housing market professional will take the guesswork out of the home selling journey and do whatever it takes to help you succeed.

Usually, a real estate agent works with a home seller and teaches him or her about the housing market. A real estate agent then implements a home selling strategy. And if a seller has concerns at any point during the house selling journey, a real estate agent is happy to respond to them.

Streamline the home selling journey – use the aforementioned tips, and you could reap the benefits of a fast, profitable house selling experience.


Sellers who are eager to attract serious buyers and maximize the value of their home often utilize home staging as a way to leave a good impression.

Homes that are skillfully staged look better in photos online, creating more leads, showings, and ultimately, offers. Furthermore, prospective buyers want to be able to envision themselves living in a home. Staging makes it easier for them to understand what it would look like and how spacious it will feel once it has been furnished.

Home staging by the numbers

You don’t, however, have to take my word for it. The National Association of Realtors (NAR) releases an annual report which collects and analyzes survey data from nearly 2,000 agents regarding their experience with home staging.

In their findings, they note that 62 percent of agents agree that staging a home lessens the time the property is for sale. Furthermore, 77 percent of agents said home staging makes it easier to visualize living in a home that would otherwise be empty.

Which rooms should be staged?

Staging an entire home takes an enormous amount of time and money. One way to simplify the process is to stage a select few rooms. In the NAR’s study, they asked agents which rooms they typically staged when selling a home. The results:

  • 83% Living Room

  • 76% Kitchen

  • 69% Master Bedroom

  • 66% Dining Room

  • 53% Bathroom

  • 31% Yard Space

  • 25% Children’s Bedroom

  • 21% Guest Bedroom

From these results, we can ascertain that it’s important to stage the main rooms of your home. Lesser used a multi-purpose rooms (like offices and guest rooms) aren’t as important to stage.

Can staging your home increase the sale price?

It’s difficult to say with certainty if, and by how much, home staging affects the sale price of a home. However, if staging your home is successful at getting the attention at a greater number of prospective buyers, there’s a good chance you’ll be able to go with the highest bidder.

When the NAR asked agents if staging increases the amount buyer’s offer on a home, their responses were somewhat mixed.

  • 29% of respondents thought it increases the offer by one to five percent

  • 21% of respondents say it increases the offer by six to ten percent

  • 8% said it increases the offer from between eleven to twenty percent

  • 14% said it had no impact on the dollar value of the home

  • 27% were unsure if it had an impact on the dollar value

In general, it would seem that most agents feel that staging a home not only improves a buyer’s opinion of a home, but also increases its sale value. If you’re planning on selling in the near future, staging at least part of your home could be something to consider to give your property a competitive edge.




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